Sydney, Australia, NSW 2137

eCommerce SEO Agency

An eCommerce SEO Agency Built for Sales, Rankings, and Measurable Growth

 

Most eCommerce SEO agencies start with rankings and work backwards.


We don't.


Every strategy starts with:


Business Goals → Revenue → Search Demand → Intent → SEO Strategy → Tactics


If SEO has felt like endless reports, traffic increases, and little impact on revenue, you're not alone. Many of our clients came to us after investing heavily in SEO without seeing meaningful commercial results.


We've helped eCommerce businesses generate qualified sales, secure #1 rankings for high-value commercial searches, and turn organic search into millions of dollars in predictable online revenue.

 

 Increase qualified organic sales and profitability

 Rank for the keywords that drive revenue

 Recover lost traffic from stronger competitors

 

A 30-Day SEO POC, Because Results Should Speak First

We don’t ask for long-term commitment without proof.

Qualified businesses can start with a 30-day SEO proof of concept, focused on ranking and improving performance for one commercial page. If results don’t move, you’ll know early.


We will only work with you if we know we can get you results.

Available to businesses spending or willing to spend $5k+ per month on SEO. Includes content, structure, internal linking, and technical improvements. Backlinks included, with link costs covered by the client.

What Does eCommerce Business Owners Say With Marketix Digital

William Florance (True Protein)

★★★★★

We engaged Shoaib and Marketix to bring live back to our SEO presence after an extended period without an SEO agency. SEO has always been a priority for us but after working with agency after agency, we were sick of getting the typical ‘agency’ style treatment. With Marketix, we have worked with Shoaib right from the sales pitch to the final execution and not been passed around account managers like we’ve experienced with other agencies.
Shoaib has been a great communicator during this period and has delivered on his promise to get us to #1 for Protein Powder and #1 for Protein Bars. If you’re sick of the usual agency sales pitch that’s over promised and under delivered than Marketix is where to be. Shoaib puts his money where his mouth is and delivers.

Khemany (Total Image Group)

★★★★★

We engaged Shoaib at SEO agency Marketix to help us with our SEO and Google Ads, as well as provide advice on our website and how to further improve it. We were blown away by the expertise and knowledge he was able to provide.
Since working together, we have seen huge movements in our targeted keywords with first page rankings across a wide number of keywords. Our conversions have increased substantially as well. Shoaib's provided us with a strategy that was tailored to our business needs and goals, and the results speak for themselves.
We highly recommend Marketix to any business looking to improve their online presence and increase their conversions. Thank you, Shoaib and Marketix, for all of your hard work and dedication to our success!

Proven eCommerce SEO Results

We focus on outcomes that impact real revenue and long-term organic growth, not vanity metrics. Here are a few examples of what that looks like in practice.

True Protein

 

125%+

Increase in Organic Conversions

 

Claimed #1 rankings in Australia for Protein Powder and Protein Bars within 7 months. Delivered a 125%+ increase in organic conversions through category-level optimisation, industry-specific content, and authority-driven link acquisition. Continues to hold #1 positions across key product categories.

 

View case study →

Total Image Group

 

$35M+

in SEO-Driven Opportunities

 

Claimed #1 rankings in Australia for Custom Uniforms and top-3 positions across high-intent uniform categories. Delivered enterprise-level growth through industry-focused site restructuring, commercial keyword dominance, and authority-driven link acquisition. Generated over $35 million in opportunities from search marketing while securing contracts with major Australian brands.

 

View case study →

Snap Shades

 

#1 Rankings

in 4 Months for High-Volume Keywords

 

Dominated Australia’s car shade search results for some of the most competitive product terms. Achieved #1 rankings within four months for Car Shades, Car Sun Shades, and Car Window Shades (37,700 combined monthly searches). Delivered a 44.83% increase in organic traffic and a 200%+ lift in impressions through technical SEO, commercial page optimisation, and authority-driven PR link acquisition.

 

View case study →

Top Rated eCommerce SEO Agency

As Featured In The Media...

eCommerce SEO Services Built to Drive Revenue

We’ve seen stores follow “standard SEO advice” and wonder why nothing converts, even when traffic goes up. Businesses looking for a SEO agency for eCommerce often found out that SEO fails when it’s treated like generic SEO.

 

Products, categories, platforms, margins, and buying behaviour change everything. We focus on the areas that actually move revenue, not not blog traffic or clicks that don't turn into sales. Your business growth is our sucess too. If you want to model what that revenue could look like before investing, use our SEO ROI calculator to forecast potential sales and return based on your own numbers.

eCommerce SEO Strategy & Competitive Intelligence

eCommerce SEO Strategy & Competitive Intelligence

 

Every plan starts with understanding where revenue is being won and lost. We will carefully analyse your products, categories, search demand, and competitors to identify where SEO makes sense.
No assumptions. No blinded work. No copy-paste strategies.  It is always based on the data. This is the foundation that stops wasted spend.

 

Category & Collection Page Optimisation

Category & Collection Page Optimisation

 

Most eCommerce revenue comes from category pages. Most SEO agencies overlooked them and focus on where it drives traffic instead.

We prioritised category and collection pages to target high-intent and high revenue protential searches that convert, not just attract clicks. This includes layout, content depth, internal links, and intent alignment. Where ranking improvements often translate fastest into sales.
When these pages are optimised properly, you usually feel the impact pretty quickly in actual orders, not just traffic.

 

Product Page SEO & Content Optimisation

Product Page SEO & Content Optimisation

 

Thin content, duplication, and missed long-tail demand is common on most eCommerce websites.
We optimise product pages using buyer psychology, key value propositions, and conversion data, so pages don’t just rank, they persuade. Content is structured to answer real buyer's questions, remove hesitation, and guide customers toward action.
Our goal is visibility and sales, not bloated content that slows conversions. Buyer’s psychology should always be taken into consideration. If a product page doesn’t help someone feel confident buying, rankings alone won’t fix that.

 

Technical SEO

Technical SEO for eCommerce Platforms

 

It's common on large product catalogues to introduce technical SEO problems that quietly kill performance.
We specialise on handling crawl efficiency, indexation control, site speed, faceted navigation, schema, and platform-specific issues across Shopify, WooCommerce, and custom builds.
This is where many rankings are lost without anyone noticing.
We use our
C.R.I.C.S Framework to determine advanced and deeper technical issues that are common to eCommerce websites.

 

Internal Linking & Site Structure Optimisation

Internal Linking & Site Structure Optimisation

 

Poor internal linking structure makes even good content underperform.
We rebuild internal linking to clearly signal priority pages, distribute link juice (authority) properly, and guide users towards high-value pages.
Result: Search engines like Google understand your site better. Users convert faster.

A big part of this is content clustering, grouping related pages so they support each other instead of competing. It helps search engines see your authority on a topic, and it makes it easier for customers to move through your site without getting lost.

 

High-Quality Link Acquisition (Built for eCommerce)

High-Quality Link Acquisition (Built for eCommerce)

 

Links still matter, but only when done properly.
We secure placements on real websites with real organic traffic and relevance to your industry. No private blog networks. No automated or generic outreach. No black hat shortcuts that put your store at risk.
Backlinks are included in execution, with link costs handled transparently by the client.

 

eCommerce SEO Company That Adapts to Your Store’s Platform

We know that each comes with different limitations, complexity, risks, and opportunities, and treating them the same is one of the most common reasons eCommerce SEO underperforms. We adapt strategy to the current pltform you’re using, not the other way around.

Shopify SEO

 

Shopify is powerful, but it introduces challenges around collections, filters, duplicate URLs, and limited technical control.


We know how to work within Shopify’s constraints to improve category visibility, manage duplication, strengthen internal linking, and optimise content in a way that supports both sales and rankings without breaking the store.

 

Shopify SEO Service →

WooCommerce SEO

 

WooCommerce offers flexibility, but that flexibility often leads to technical SEO debt if not handled properly.


We address performance issues, crawl efficiency, indexation control, and structure at scale, while aligning category and product pages with buyer intent and revenue priorities.

 

WooCommerce SEO Service →

Custom eCommerce Platforms

 

Custom platforms require a tailored SEO approach.


We work closely with development teams or in-house resources to resolve crawl, indexation, and performance issues, and build SEO frameworks that scale with your catalogue rather than becoming a bottleneck as the business grows.

Ready to See What We Can Actually Do for Your eCommerce Store?

Start with a 30-day proof of concept and see real ranking and performance movement before committing long-term.

Why Choose Marketix as Your eCommerce SEO Partner

We Treat Your Business Like It's Our Own, Because That's the Only Way SEO Works


After working in enterprise technology with organisations including Gartner, Oracle, and Connexity, and leading hundreds of SEO campaigns over the past two decades, Marketix founder Shoaib Mughal learned that successful eCommerce SEO rarely fails because of rankings.


It fails when SEO becomes disconnected from the commercial realities of the business.


Many eCommerce brands come to us after working with agencies that focused on traffic, reports, and SEO activities without clearly demonstrating how those efforts translated into revenue growth. At Marketix, we believe SEO should always be accountable to business outcomes.


This philosophy has helped us generate millions in organic revenue opportunities for Australian businesses, from growing eCommerce brands to enterprise organisations.


It's also why we only partner with businesses where we genuinely believe we can create long-term value. If we don't think SEO can deliver a meaningful return, we'll tell you before any work begins.


"The biggest mistake I see in eCommerce SEO is businesses chasing rankings instead of commercial outcomes. Rankings are important, but only when they contribute to profitable growth."
Shoaib Mughal, Founder, Marketix Digital


What Sets Marketix Digital Apart:

 

  • Founder-led eCommerce SEO expertise
  • Enterprise and commercial SEO experience
  • Data-driven, revenue-focused strategies
  • SEO aligned with buyer behaviour and growth
  • Direct access to experienced specialists
  • Transparent communication and reporting
  • End-to-end SEO delivered in-house
Marketix
Organic Search Growth

Built for How Search Actually Works Today

Search has become increasingly competitive, which means generic SEO strategies produce diminishing returns.


Our approach combines commercial strategy, buyer psychology, technical SEO, and authority building to create sustainable organic growth that drives real business outcomes.


Our pricing is transparent and typically starts from $3,500 + GST per month, scaling based on your store's size, competition, and growth opportunities.


Prefer proof before commitment?


Qualified businesses investing $5,000+ per month can start with our 30-day SEO Proof of Concept, allowing us to demonstrate real ranking and performance improvements before you commit long-term.


Let's determine whether we're the right partner to grow your eCommerce business properly.

My Journey

Who Is Behind Marketix Digital?

 

Marketix Digital was founded by Shoaib Mughal, an SEO strategist and business owner with more than two decades of experience across engineering, enterprise technology, digital marketing, and brand building.


Shoaib's journey into search didn't begin through traditional marketing pathways. He studied Mechatronic Engineering, developing a foundation in systems thinking, computer science, data analysis, and problem solving. That engineering mindset continues to shape how Marketix Digital approaches eCommerce SEO today.


Rather than viewing SEO, content, paid media, technical optimisation, and brand authority as separate disciplines, Shoaib has always approached them as interconnected systems that influence business growth.


Before founding Marketix Digital, Shoaib worked with global enterprise organisations including Gartner, Oracle, and Connexity, gaining experience across enterprise sales, large-scale digital ecosystems, commercial strategy, technology adoption, and data-driven decision making.


Over the past two decades, Shoaib has led hundreds of SEO campaigns across eCommerce, SaaS, enterprise, and service-based businesses. This experience has shaped a simple belief:


Successful eCommerce SEO isn't about chasing rankings. It's about understanding customers, identifying commercial opportunities, and building sustainable competitive advantage.


Outside of Marketix Digital, Shoaib is also the founder of Church of Techno and performs internationally under the artist name "Shepz", where he has spent more than 16 years building audiences, communities, brands, and long-term industry relationships across Australia and overseas.


Across engineering, enterprise technology, digital marketing, and entrepreneurship, Shoaib has found that sustainable growth always comes back to the same principles: trust, authority, consistency, and genuine human connection.


Those principles continue to shape how Marketix Digital helps eCommerce businesses grow through search today.

 

Frequently Asked Questions

Here are clear answers to the most common questions about our eCommerce SEO service, and what it looks like working with Marketix, so you can make an informed decision with confidence.

What type of eCommerce businesses are a good fit for Marketix?

What makes Marketix different from other eCommerce SEO agencies?

Do you work with Shopify, WooCommerce, or custom eCommerce platforms?

Will SEO still work if my competitors are much bigger than us?

Will SEO work if we’re already running Google Ads or other paid channels?

What results can I realistically expect from eCommerce SEO?

How long does SEO take to show meaningful results?

What happens if SEO isn’t the right channel for my business?

Do you require long-term contracts?

What does your 30-day SEO POC actually include?

How do you decide which pages and keywords to prioritise first?

Who actually works on my SEO, and how do we communicate?

How involved does my team need to be?

When should I hire an eCommerce SEO consultant?

How much does eCommerce SEO cost with Marketix?

Ready to Grow Your SEO? Let's Talk
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Marketix is a Sydney SEO Agency and Google Ads Partner Management Agency that will get you more leads, bring you new customers and grow your business.


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